In the last decade, electric-assisted cycles (bicycles and adult trikes) have grown in popularity. It has been interesting to watch the shift in societal awareness and attitude around that trend. At first, people were confused about why there was a need to put power on a bicycle — weren’t bikes for exercise? So, what IS the value of ebikes?
Baby Boomer Interest
Then baby boomers entered the market and the knee, hip, endurance, and strength issues became a focus. People wanted to and needed to be active, and most wanted to do so in a fun, pain-free way. They could satisfy fun through cycling, but physical limitations made that feeling less feasible.
As the word about electric-assist cycle options spread, baby boomers found what they were looking for! They enjoyed the ride and ignored society’s criticism about ‘cheating’. Riding a bike or trike in any way was enabling and empowering. They were sold on the idea and excited to share the possibilities with their peers. In a recent press release about allowing ebikes on federally-managed lands, The Department of the Interior aptly said, “E-bikes make bicycle travel easier and more efficient because they allow bicyclists to travel farther with less effort. This is especially true for those with physical limitations.” Ebikes showed value for baby boomers!
At the same time, millennials were interested in finding efficient and eco-friendly ways to get to and from work (if it wasn’t at their home computer!). Cities began programs to encourage bicycling and participated in the bike-friendly cities ranking system with The League of American Bicyclists. Bicycling became a more popular mode of transportation, but there was concern about arriving to work sweaty.
Now, these workers needed a way to take the exertion-edge off their ride, so they could arrive and get right to work — no cool down or shower necessary. By adding electric-assist to their existing bikes, or purchasing e-bikes, they enjoyed the benefits and ignored the criticism. Ebikes gained value for millennials, too!
The DOI release also stated,”When used as an alternative to gasoline- or diesel-powered modes of transportation, e-bikes can reduce greenhouse gas emissions and fossil fuel consumption, improve air quality, and support active modes of transportation for visitors. Similar to traditional bicycles, e-bikes can decrease traffic congestion, reduce the demand for vehicle parking spaces, and increase the number and visibility of cyclists on the road.” We couldn’t have said it better ourselves!
The Ridekick power trailer is another great option for recreational and bike commuters who want an extra boost! Our electric bike trailer not only holds cargo, but the battery and motor give you an extra boost. If you already have a bike you love, and want an extra boost, Ridekick can help! Designed in Fort Collins, a Platinum Level Bicycle-Friendly City, this electric bike trailer is a bike accessory that is made to help cyclists. Contact us to learn more about the Ridekick power trailer!